Anonymous first-trimester pregnancy community app
FirstTrimester
Support from people at the same week as you, anonymously.
Early access
Join the FirstTrimester waitlist
Leave your email and we will write to you once, when FirstTrimester is ready. No spam. We use your email only to tell you when FirstTrimester is ready. We do not sell it or use it for anything else. To have it deleted, write to [email protected].
What it is
FirstTrimester is an anonymous community for the first trimester, with week-matched rooms and a private path for loss.
- Anonymous rooms
- Week matching
- Private loss path
Who it is for
People in early pregnancy who are not yet telling anyone.
How it earns
Free community with planned paid features.
Category
Anonymous first-trimester pregnancy community app
The product so far
FirstTrimester on the web
The thesis
Why this category, and why we are not first
Early pregnancy is a high-need, low-service window. Flo has more than 60 million active users and Peanut added pregnancy tracking in 2024, but neither is built around the first twelve weeks and its silence. We enter as a focused third option, with anonymity and a loss path built in.
Market size
What third-party analysts estimate
Pregnancy tracker apps
Publisher-stated CAGR: 12.4%. Source: Dataintelo
These are published estimates from market-research firms and trackers. They are not SundayTech forecasts and publishers often disagree; where they do, both are shown.
This is a sensitive category. Moderation, privacy and clinical-safety review come before growth. We do not give medical advice.
Competitors
Who is in the space and what they earn
| Company | What it is | Scale (as published) | Source |
|---|---|---|---|
| Flo | Cycle and pregnancy tracking | 60M+ active users | Business of Apps: Flo |
| Peanut | Community for women, added pregnancy tracking 2024 | Launched Peanut Track in Oct 2024 | TechCrunch (Oct 2024) |
Figures marked estimate come from third-party app trackers and are approximate. "No verified figure" means we looked and found no reliable public number, so we show none.
Where in the world
Where the downloads are
We aim to launch worldwide. Download volume is the best country-level data that is public across every category, so here are the ten biggest app markets and how each moved last year.
Source: AppTweak, App downloads by country (Dec 2025). Both stores, Nov 2024 to Nov 2025, all app categories.
For FirstTrimester
Asia Pacific has the largest share of pregnancy-tracker revenue (32.5%, Dataintelo). India is our first market.
The $100 million ambition
What a $100 million a year FirstTrimester would take
A scenario, not a forecast and not expected revenue. $100 million a year in revenue in three years is the ambition we are building toward. This is the arithmetic of it: how many paying subscribers that takes at three illustrative prices. FirstTrimester has no such traction today and nothing here is a promise.
Illustrative price points chosen for the maths. They are not FirstTrimester's pricing. The numbers here are a scenario, not results.
Sources
Checked October 2026. Market-research publishers often disagree with each other, so where two estimates exist we show both.